Attendee registration for the 2024 PRI Show, December 12-14, at the Indiana Convention Center in Indianapolis, opens next month on Tuesday, July 16. This year's event will once again offer an attendee experience like no other motorsports trade show on the planet, focusing on the present and future of racing.

The PRI Show is the most influential business event in racing, featuring the newest parts and technology, access to countless manufacturers and service providers, and virtually unlimited opportunities to network face-to-face with industry leaders and professionals. Attendees can get excited for the Featured Products Showcase, the Grand Opening Breakfast (keynote speaker set to be announced at a later date), the world-famous Machinery Row with live demonstrations, the PRI ESports Arena, the EV & Alt. Racing Zone, the PRI Paddock & Podcast Studio, the T.O.P.S. HQ and much more. Relive last year's event with the YouTube video below!

Before registering next month, PRI Show organizers recommend attendees book their hotel rooms now to start planning the best PRI Show experience possible. 

In addition, prospective attendees should also renew their PRI Membership, which is required to attend the Show. Renewing your membership today ensures a seamless registration process when it opens next month. Not yet a member? In addition to joining forces with the racing community, PRI Members receive several exclusive benefits, including complimentary access to the PRI Show for qualified motorsports professionals. Visit performanceracing.com/membership/individual for more details and to sign up.